How to Unlock the Secrets of SEO & Build Your Dropship Business
Did you know that if you unlock the secrets of effective SEO, you can build and grow your home dropship
SEO, or Search Engine Optimization, isn’t rocket science. You don’t have to be a computer geek or Albert Einstein to master it and make it work for you in your ecommerce business.
But, you do have to acquire a basic, fundamental understanding of what SEO is and what it can do for you.
To begin, let’s start by laying to rest one of the myths about SEO circulating around the internet and elsewhere. That is the myth that SEO is dead.
Head up! SEO is NOT dead! One wonders where these SEO doomsday sayers are getting their information but it is not based on fact. Far from it, in fact. SEO may be more important than ever in driving traffic to your website and dropship listings.
Here is the thing about SEO: It’s not your mother’s SEO, for sure. The advent of the Google Penguin and Panda algorithm updates did change the way SEO works to some extent. But, be assured that these changes were strictly for the better.
In the olden days of Google and SEO, you would see so-called “articles” that made absolutely no sense. They were jam packed with keywords to the extent that they were literally just nonsensical jibber jabber with the sole intent being to stuff as many keywords as possible into a document of a few hundred words.
Thank goodness---those days are gone. Or, they’re gone for savvy ecommerce entrepreneurs who want Google and the other search engines to smile on them.
No more article farmers pumping out that worthless drivel in an effort to boost their search rankings. This is a good thing!
Nowadays, if you want to understand they mysteries of SEO, think in terms of quality.
Quality for the readers who run across your content, either on or off your website or listings on eBay and/or Amazon. High quality content that gives readers something of actual, real value instead of tons of keyword stuffed mishmash that isn’t worth wasting time or energy reading.
In order to understand the secrets of SEO best practices, don’t write your content for keywords only. Instead, write (or have written, such as the case may be) good quality content that provides a reader with something valuable in some way. It might be educational, instructional, inspiring, humorous….you get the idea. Whatever your content may be, subject wise, it should be worth a reader’s time.
Google’s Panda and Penguin updates reward this type of high quality content by giving it a boost in search ranking. This is worth untold amounts of money to you because it will drive traffic to your site or listings and increase sales and profits.
Besides good quality content, Google also wants relevant, fresh content.
What does this mean? Basically, it simply means that Google wants you to deliver the goods, as regards your content. We’ve all seen the bat and switch stuff on the web with a punchy, attention grabbing title such as “Woman Has Rat Baby” only to click on it and discover a woman has a pet baby rat. Not, as we were led to believe, given birth to a rat.
Google wants you to keep your content in line and relevant to what your link or title promised the viewer. No bait and switch. Again---a good thing.
As far as fresh content, this is self explanatory. Google likes fresh, new content. The more the better. If you want to get the maximum benefits of your SEO efforts, keep cranking out that valuable, relevant, fresh content!
Unlocking the secrets of SEO will build your dropship business!