Make Social Media Marketing Work for Your DropShip eCommerce Business
You can harness the power of social media marketing and put it to work for your ecommerce business in just a few steps!
Social media networking is one of the hottest and best forms of advertising, marketing, and brand promotion on the internet today.
Many entrepreneurs along with huge well-established brands that have been household names for years are using the power of social media to work for their business.
In fact, more than one in five businesses are using social media networking. Nearly 7 out of 10 US adult consumers visit blogs, online communities and/or social networks. According to internet market research, at least one third of these people say that they use social networking sites to read particular product reviews before making a purchasing decision.
Social media is versatile!
You can use it to build brand recognition, enhance your PR, interact with customers and potential customers, publicize your business, and much more.
Here are a few simple steps that will help you put social media marketing to work for you:
- Be judicious in choosing which social communities you join. There are a lot to pick from, but you need to focus your efforts on the ones most likely to be visited by your target market of consumers.
- Be a good citizen of the social community. Don’t just join an online community and then bombard everybody with advertising or blurbs about your business. This is a big social faux pas in social networking! It’s fine to mention your ecommerce business or your products, naturally, but don’t make that the be-all and end-all of your presence in the community or you will do more harm than good to your reputation. Make meaningful, interesting and informative posts that are of benefit to other members.
- Be prudent about the information you share. If you want to leverage the power of a social community to help grow your business, be very cautious about what you say. In general, airing your political or religious beliefs is a bad idea. Keep those to yourself lest you make more enemies than friends.
Social networking is a fantastic and by the way FREE way to grow your ecommerce business!