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Get Free Traffic to Your Dropship Website With Ad Swaps

You can get free traffic to your ecommerce dropship website with ad swaps!
What is an ad swap?
An ad swap is when you agree to let someone else put their ad on your website, in return for them allowing you to put your ad on their website.
It’s extremely simple, and can be quite effective in generating traffic for you.
First of all, you need to ad swap with someone whose ecommerce business correlates somehow with yours.
For instance, if you are selling dropship pet products such as food and treats, you might ad swap with another merchant selling pet crates or pet doors.
You get the idea.
In order for your ad swap to be effective and fair to both parties, there should be:
No conflict of interest. You certainly shouldn’t do an ad swap with a competitor or with any merchant whose basic message conflicts with yours. In other words, if you are selling vegetarian cookbooks, you shouldn’t ad swap with someone selling frozen steaks.
Good placement of your ad and vice versa. As they say in the real estate game: “Location, location, location.” Your ad needs to be in a good spot on the other merchant’s website. By the same token, you should display their ad in a prime location, too.
Equal exposure. If you have a high traffic website, you shouldn’t ad swap with a merchant who has a low traffic website. If you do, you’ll be getting the short end of the stick. 
High relevance to your website. As noted above, the most successful ad swaps are between two merchants whose products complement each other. Your products don’t necessarily have to be in the same niche, but there needs to be relevance.
Don’t make the mistake of falling into a page view trading ring!
This is nothing but a totally nonproductive cycle because the traffic isn’t going to produce legitimate buyers, just other merchants like you---all of you looking at each others websites to stack up page views.
Ad swaps aren’t currently in fashion but they do work, and can help increase traffic to your ecommerce dropshipping website!


Trying to find a way to get traffic to my web site
Posted @ Friday, November 20, 2009 10:07 AM by Richard E
While it’s a common email marketing practice amongst internet marketers, I don’t often read about ad swaps being recommended as a traffic strategy for bloggers or webmasters. There were a few ad trading networks around but none of them really caught on for some reason. 
Perhaps it sounds archaic and boring compared to all the super cool social media viral marketing buzz building tactics being promoted right now by all the experts. Yes, ad swaps may sound dull but they still work if you know how to do them right. If you’ve got ad space you can’t sell, why not give it a shot? You have nothing to lose at all. 
Posted @ Sunday, December 13, 2009 11:36 PM by A.B
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