Twitter: Get in the Zone to Boost eCommerce Sales!

Twitter is an amazingly effective social media marketing tool that can boost your ecommerce sales if used correctly.

Why Should You Use Twitter?

Twitter can help build your brand and promote your business to many, many people you would not ordinarily reach. Many huge mega corporations are using Twitter such as:

• Dell Computers

• JetBlue

• Home Depot

• Southwest Airlines

• H & R Block

• Whole Foods

• Best Buy

• Popeye’s Chicken

• ATTNews

• Forrester Research

• Ford Motors

• Samsung

• Kodak

• Starbucks

• And many more

Now, chances are that if these industry giants have checked it out and decided that Twitter as worth their time, it will be worth your time, too.

What are Some of the Ways You can Use Twitter?

You can use Twitter to:

• Generate buzz about your ecommerce business and products

• Build relationships that will lead to increased sales for you

• Build your brand

• Spread the word about promotions, sales and contents

• Interact with your customers and improve customer service

• Keep up with what is being said about your business

• Generate great PR for your business

• Establish yourself as an authority within your niche

• And more

What can You do to Use Twitter Effectively?

• Ask to be Retweeted. This is the best way to acquire followers and crank up the buzz about your business. It’s very simple to do: At the end of your message, simply type in “RT Please.” That’s it.

• Reply to your mentions. If your business I mentioned, reply to the mention as soon as possible. This will make you and your business more personal and real to fellow Twitter users, and make others feel as though they are more personally connected to your brand.

• Use Twitter to do a little informal market study. For example. If you have an online pet supply store and are considering selling a new line of kitty condos, you might ask folks on Twitter what they think of the product. This is an excellent way to find out how well a new product might perform for you. If 9 out of 10 people give it a thumbs down---don’t sell it!

• Only follow people who are relevant, and don’t try to build up a huge following of every Tom, Dick and Harriet on the internet. Having a big following on Twitter is all well and good IF they are followers who are genuinely interested in what you’re all about.

Use Twitter to grow your ecommerce business and watch your sales skyrocket!