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3 Simple & Highly Effective Ecommerce Tips for Your Dropship Business

ecommerce tips dropship businessAnyone with a dropship or other sort of ecommerce business should always be on the lookout for ways to make it more successful and increase sales.

No matter how busy you are, you should put aside at least an hour or so every few weeks to bring yourself up to date on the latest and greatest tips and tricks for ecommerce.

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After all, many of these newly minted tips will mean making more sales and profits, and who doesn’t want that?

Here are three simple but highly effective tips for your dropship or other ecommerce business:

I. Always make sure that your most important content stays above the fold on your product pages. You need to provide all of the info a potential customer will need in order to make the decision to buy right there on the top half of the page, or above the fold. For example, include the name of the product, the product description, color or size choices if any, the price including shipping and handling, the product image, a strong call to action and then a secondary call to action along the lines of “Subscribe for Updates” or “Add to Favorites.” Make it easy to share on Facebook or Twitter and to email the item to a friend. Sometimes people like grandparents that are shopping for grandchildren’s shoes or clothes, or even toys, want to check with the child’s parents first before buying.

II. Use your category pages wisely. Don’t just list the products in a category, but have some content about the products. The search engines will love this and customers will appreciate it, too. Plus, by highlighting clickable links to other products within the category or a sub-category, you are facilitating things for shoppers to view those items.

III. If you are selling one or more well known brands, have brand pages that offer some history and background on the brand/s. Also add a brand summary on the appropriate product pages. This allows you to work in more of your prime keywords, too, which is always a good thing.

Use these tips to help boost sales in your ecommerce dropship business!

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