3 Tips for a Dropship Business Blog: How to Engage Readers
If you have a home dropship
business, blogging is one of the best ways to market and promote it---provided you are able to engage readers.
Blogging can be tremendously helpful in boosting traffic and sales for your online dropship business IF it is done correctly. A good business blog can work wonders to grow your home business and can also help to establish you as an authority within your niche, which can be most beneficial.
These 3 tips can help you learn how to engage readers and build your dropship home business with blogging.
Here are some helpful hints to help you make your business blog more engaging.
I. Be consistent. While it’s okay to skip a day or so when an unexpected emergency pops up, this is not something you want to do routinely. In order to engage readers and build a strong base of viewers who come back to read your blog posts again and again, you need to be consistent about posting fresh, relevant material. Ideally, you can post a blog post at least once a day….more if at all possible. Keep in mind that Google loves fresh, relevant, valuable content; so the more you provide, the better off you will be with Google and the other search engines. This is especially true since the advent of the Panda and Penguin Google algorithm updates.
II. Provide good content. Your blog posts should always strive to provide something of value to the reader. Yes, you want to promote your dropship business, but you don’t want to inundate readers with tons of sales hype, either. It’s okay to mention your dropship or other ecommerce business from time to time, but be careful not to over do it. Your blog content needs to provide relevant material, so you could write about ecommerce or online sales venues like eBay or Amazon, marketing and more along those lines. Since a dropship business is generally a home business, you can write about all aspects of starting and running a home business, too.
III. Integrate your blog posts into your social media marketing efforts. You can set up to have your blog articles automatically posted to face book or the URL sent to Twitter, for instance. This is a great way to reach out to a broader audience and get new fans and followers for your dropship business. Although Google and the other major search engine tend to be secretive about how much weight social buzz gives you in search results, there can be no doubt that it plays a significant part. How could it not, considering the massive popularity of social media? So, share your blog posts on your social sites and you will engage with more readers.
If you haven’t started a blog for your home dropship business, get started today and use these blogging tips to engage readers and grow traffic and sales!